Why I’m saying no to having an Instagram theme.

The current pressures of the social media world are immense. Who knows where blogging will be in five years time, let alone Instagram. I sometimes wish that I started blogging early enough to have had a chance at succeeding in the competitive market of today but I guess it just wasn’t my time. No matter what happens, I completely love my blog and it’s my own little slice of the internet where I call home. I love talking about my travels, wedding plans and life in general.

Currently, I feel such a warm presence within the blogging world via social media, which is just amazing. I know that I can put out a tweet, Facebook post or an Insatstory in the search of some advice and my blogging family will be there for me.  It’s such a nice feeling and something I haven’t experienced before online until this year. All the tips and advice from fellow bloggers has really helped me shape who I want to be and how to share my experiences with you all the best that I can.

I personally feel that Instagram themes are huge right now and have been for a long time. Don’t get me wrong I do love a theme and I am not knocking anyone who has one. Preferably I like to see diversity on my feed, from professional photos to realistic day to day images is where it’s at for me. When I first started taking my blog more seriously this year, I felt a lot of pressure on Instagram to have my feed looking a certain way. I lost sight of what it actually was for and how I wanted to be perceived. Wanting to show off my personality and inspire others with my love for photography as well as an occasional image shot on my classic iPhone every now and then.

At the moment I feel I have decent engagement in regards to the number of followers that I have which I am very thankful for, although I do feel it could be a lot better. Unfortunately, with the algorithm, it’s hard to determine if people appreciate your images or not. Instagram is a tough market to crack and something that would have been so much easier a few years ago without the joys of the algorithm.

I say screw the algorithm, don’t have a theme if you don’t want to and just enjoy the journey of Instagram. Lately, I have been enjoying the route that I want to go down on my feed; editing and shooting on location as well as connecting with more followers.

Honestly, I would love to hear your thoughts on this and what you would like to see from me in the future. Comment down below, any tips or feedback would be greatly appreciated.



  1. 17/10/2018 / 4:15 pm

    Thank you! I think your feed is much more elegantly curated than mine but I’m so glad someone else is of the same mindset. My blog business is a lifestyle blog. My ethos is Honesty. My feed wouldn’t be true to me if it was all hyper planned and had all the same colours in every picture and super staged. Because my life isn’t like that!

    • doorwaysanddresses
      17/10/2018 / 5:30 pm

      Thank you Holly. I agree, mine isn’t like that at all. I love seeing a variety of different feeds but I sometimes think people feel pressured into having that perfect feed. I used to feel like this but not anymore. I think people prefer to see more reality that they can relate to and that’s what I’m trying to do. I just want to show my personality and passion for photography. Thank you so much for reading ❤️

  2. Tracey Evans
    18/10/2018 / 12:23 am

    Thank you so much for your honesty Victoria. I have spent the last 2-3 weeks considering how my platforms should look, which name to use and how to balance my time; to some extent I’m going to go with the flow and within the boundaries of the dreaded algorithm, do my own thing.

    The one thing I advise clients to do on a daily basis is to remember to be professional on all platforms. Retain the personal posts by all means, I will be myself, people are nosey, it’s human nature; but keep the content appropriate for all followers – no bad language, positivity all the way, no moaning or complaining! I don’t think there’s a right or wrong answer really, it’s trial and error, see what works. Fingers crossed! 🤔

    • doorwaysanddresses
      18/10/2018 / 8:09 am

      Hi Tracey, thank you so much for your comment and I’m happy you enjoyed this post. I agree with being professional if you are using Instagram for a business point of view. I agree, I don’t think there is a right or wrong answer for when and what we should be posting. I’m tired of trying to understand the algorithm. I’m happy you are going to be doing your own thing on Instagram and people will enjoy that more from your feed. Let me know how you get on 🙂

  3. 18/10/2018 / 4:48 am

    My Instagram theme is being me. I couldn’t limit myself to a certain style or colour as I’d hardly post. I’m happy with the way it looks and if people don’t want to follow me, that’s their loss, ha. I really like your feed so no need to change to what most like the majority are doing. Be true to yourself!

    • doorwaysanddresses
      18/10/2018 / 8:23 am

      Thanks Jennie and thank you so much for your comment. I’m so happy that you are not limiting yourself and posting the images that you’re proud of. Yes, you have to be true to yourself and that’s what I have been working on lately xxx

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